29/10/2009
When Country Arts WA secured its first corporate partnership, the BHP Billiton Iron Ore Legacy Project for the town of Newman, Clarity was recruited to drive media relations. The media campaign strategically promoted key elements of the Project, including media workshops for the local youth, Newman’s first film festival and the design of an art park in collaboration with local artists and residents.
Clarity was successful in achieving multiple stories in The West Australian, a feature story on ABC’s Stateline news program and supporting coverage on ABC North West radio, RED FM and in regional print and mining journals.
View the Stateline story “WA mining town’s art project” (06/11/09).
