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Shining the spotlight on a new arts partnership

When Country Arts WA secured itsfirst corporate partnership, the BHP Billiton Iron Ore Legacy Project for the town of Newman, Clarity was recruited to drive media relations.

Boatload of beer

Summer calls for bikinis, boating and beers. Just in time, Woolworths answered with its inaugural brew under the Sail & Anchor brand - Dry Dock Premium Lager.

Clarity wins AbaF award for colourful partnership

Clarity has added another award to its name after winning a coveted Australian Business Arts Foundation (AbaF) Award in Western Australia in the Small to Medium Enterprise category.

Clarity spreads the word on fertiliser plant

Clarity assisted Perdaman Chemicals and Fertilisers to spread the word about its $40 million equity investment deal with Korean company Samsung C&T for the proposed $3.5 billion Collie Urea Project.

Live@Karratha family entertainment

Promoted by Clarity, Live@Karratha was a colourful family fun event held for the first time in Karratha by Woodside for the community and its employees.

Brekkie in bed with the new iPhone 3G S

On a cold winter morning, iPhone enthusiasts were treated to breakfast in bed with their new 3G S handsets at the Vodafone Hay Street store in Perth.

Hartog heaven online

Clarity's internet team has been thinking about their holidays as they developed a new content managed website for Dirk Hartog Island.

Keeping the grain industry on track

In April, Clarity assisted WestNet Rail, to launch its Grain on Rail community information campaign to keep grain on rail, and in doing so, keep thousands of trucks off regional and metropolitan roads.

Live @ Woodside a magical event

Clarity has been promoting the Live @ Woodside event for the second year in a row, and has been achieving great media coverage.

They're back...the space agency returns

The European Space Agency and Clarity have returned to the monastic community at New Norcia north of Perth to revamp the local space museum that helps tell the story of the Deep Space Ground Station located just outside the town.

Perdaman Launch

Clarity has helped launched the $3.5 billion Collie Urea Manufacturing project in Western Australia for the newly renamed Perdaman Industries, including a new website www.perdaman.com.au

Bridge over the Swan

Clarity has been helping promote the concept of a footbridge over the Swan River as part of our support for the proposed Heirisson Island Sculpture Park.

10,000 projects

Clarity has commenced project number 10,000 just one month before our 10th birthday.

Magellan Community Fund launched

Magellan Metals has launched a $1 million fund to support community projects in Esperance between 2009 and 2012. More information can be found on www.magellanmetals.com.au

Clarity gets Perth peddling

For the fourth consecutive year Clarity encouraged people to get on their bikes with media relations support for The Great Bike Ride presented by The City of Perth.

Welcome to Inpex

Inpex’s new Australian website has been launched by Clarity to coincide with the announcement that the company will build its $12 billion LNG plant in Darwin.

Finding 40under40 business leaders

In its seventh year, Clarity continues to be a proud sponsor of WA Business News’ annual 40under40 Awards and assist with the media relations required to promote these awards throughout the State.

Magellan Metals leaves nothing unsaid

A new website designed by Clarity, complete with content management system and mail manager facilities is enabling Magellan Metals to meet its commitments to openness and transparency.

Budding café blooms

The magnificent jacaranda flowers characteristic of Applecross, were the source of Clarity’s inspiration for the recently opened Jac’s Café and Pizzeria.

Alcoa gets a makeover

The refurbishment of Alcoa’s headquarters at Booragoon and the development of its new offices at Pinjarra have seen the large-scale use of Clarity’s design skills to emphasise key corporate messages.

Launching the Apple iPhone

Clarity was right among the hype and excitement of the much anticipated Apple iPhone by assisting Vodafone with the launch of this hot new product at its Hay Street store.

Clarity gets fanatical

Swimming in the Swan River in a wedding dress, getting tattoos and being shot by paintball pellets were some of the fanatical stunts performed to win exceptional prizes in the Nova Fanatics radio promotion managed by Clarity across three States.

Leaping into the spotlight

When indigenous dancer, choreographer, actor and teacher Michael Leslie launched a not-for-profit arts foundation for Aboriginal kids in partnership with Rio Tinto and Pilbara Performing Arts, Clarity’s role was to help him promote his work to secure corporate support.

Amadeus website strikes right note

The new website for Amadeus Energy has been launched by Clarity and features higher levels of useability for visitors ranging from shareholders to media.

Celebrating under the stars

Under a starry sky 3,000 guests celebrated Co-Operative Bulk Handling’s (CBH) 75th anniversary at a free WA Symphony Orchestra concert in York.

Clarity keeps tails wagging

Pets are getting their share of media attention in WA, with Clarity managing the media account for The Petcare Information and Advisory Service (Petcare).

Flinders Group

Three years after being initially named and branded by Clarity, the expanded Flinders group has completely revamped its websites to present a new look to the outside world and incorporate content management systems that give it greater control over information the site.

Learn All About It

Australia's leading social media writer and commentator Lee Hopkins has formed a partnership with Clarity to advise clients on the latest on-line trends from business blogging to ways to engage with virtual worlds like Second Life.

Clarity Connects With Vodafone

Vodafone Australia today announced the appointment of Clarity Communications to manage its Western Australian public relations portfolio.

Engaging With Employees

A major new on-line initiative has been launched at Rio Tinto to help engage employees in the company's community investment programme throughout Western Australia.

Colour comes to the city

For the second consecutive year, Clarity has helped Rio Tinto promote its Colours of our Country exhibition of Indigenous artwork from the Pilbara.

BP Wild Bean Cafe launch in SA

The Wild Bean Cafe brand has been rolled out in 14 BP stores in South Australia with the company using Clarity Communications to duplicate its highly successful Western Australian launch campaign

PRIA Award Win 2007

Last night two major campaigns managed by Clarity in 2006 won their category at the 2007 Public Relations Institute Awards State Awards for Excellence.

Total Rebrand Creates Total Connect

Two specialist office fit-out businesses have been brought together, renamed and rebranded by Clarity Communications.

Award Winning Report

The MDA National annual report designed and produced by Clarity has won a silver award in the 2007 Australasian Annual Report Awards. The report demonstrates Clarity's continuing development of the MDA brand over many years.

Sentis

Performance psychologists, Sentis, contacted Clarity to assist their entry into the Western Australia resources industry.

Mining Giant Turns 40

For some, turning 40 is a chance to reflect on the achievements of life so far, before turning to the challenges ahead.

HIsmelt celebration

To celebrate Clarity coordinated a commemoration ceremony at the Kwinana plant with more than 250 guests attending from around the globe.

CBH Rebranding

Clarity has worked intensively with the CBH Group in the last few months to develop a revitalised identity for the company.

Clarity Wins Industry Award

Consistent metropolitan and regional media coverage achieved for the Heart Foundation throughout 2005 has seen Clarity awarded with a Highly Commended at the Public Relations Institute of Australia's State Awards for Excellence.

Something's Brewing

Clarity has played an integral role in establishing the first microbrewery in the Great Southern region of Albany

Masterplan To Redevelop Subiaco Oval

The West Australian Football Commission (WAFC) has released its Masterplan to redevelop Subiaco Oval into Western Australia's major event stadium with Clarity's assistance.

Connect For Kids

Clarity was recently responsible for managing a range of media activities to launch and promote Connect for Kids, a new company in Perth that assists kids and adolescents to develop social, emotional and communication skills.

Mine Open Day

More than 5,000 people got a behind the scenes view of some of Western Australia’s largest mining operations in October as part of the Chamber of Minerals and Energy’s Mine Open Day.

COTA - Living Longer Living Stronger Program

Clarity is working with COTA WA to increase awareness of the Living Longer Living Stronger™ program throughout the State using targeted media, advertising and promotional activities.

5000th Milestone

During August, Clarity passed a significant milestone in its six year history with the completion of its 5000th project.

Western QBE - No Crash Day

No Crash Day is dedicated to raising awareness of, and improving, safety on WA roads and aims to strongly educate the general public about the consequences of speeding, drink driving, non use of restraints and fatigue.

Newcrest Mining Telfer Project Opening

The July opening ceremonies for Newcrest Mining’s $1.4 billion Telfer Project in the eastern Pilbara were project managed by Clarity. The Premier, Hon. Dr Geoff Gallop MLA officially opened the expanded gold and copper mine in front of 120 guests from around Australia.

Greg's Discount Chemist- Mirrabooka Store

Clarity was the creative force behind the recent branding and launch of Greg’s Discount Chemist in Mirrabooka Square Shopping Centre.

Heart Foundation - Media Relations

In May 2005 Clarity was approached by the Heart Foundation's WA division to coordinate media plans for its major fundraising events, raise the profile of the not-for-profit organisation and generate pro-active media coverage

Alinta Annual Report

Clarity recently completed the design of the 2004 Alinta annual report – the third consecutive report it has produced for the company.

Gimos Australia: Child's Play

Building a new brand from scratch is a rare opportunity. Clarity was given this opportunity by Gimos Australia, a new children’s wear business which imports babies’ and children’s clothes from Argentina.

AGC - Gold Week

Clarity coordinated a range of events for the Australian Gold Council to showcase a number of key industry areas from investment and mining to jewellery. The events attracted national media coverage in the press and on radio and television.

Safely Cemented

During this period of record industrial growth many Western Australian businesses struggle to keep up with training demands of staff and contractors.

Lighthouse Launched

Clarity was recently commissioned by a start-up software company to name both the new company and its retail product. After researching and preparing a number of options the client selected ‘Reparo’ as the company name which was based on the Latin word ‘to negotiate’. Its new product, which assists small businesses to safely navigate their way through their IT management issues, has been named ‘Lighthouse’

Environmental Awards Commendation

Greening Australia’s Grow Us A Home educational website, designed and developed by Clarity, received a Special Commendation in the 2004 SGIO Western Australian Environment Awards.

AMP Appointment

Clarity has been appointed to manage AMP’s prestigious Western Australian media relations account. The role involves promoting the financial planning, capital investors and AMP Foundation arms of the business.

New Norcia’s monastic Space Station

Ever since the European Space Agency (ESA) decided to construct a Deep-Space Ground Station near the monastic town of New Norcia, Clarity has been responsible for building the profile of the previously little-known international organisation.